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Insights, updates, and stories about AI interpretation and language technology

June 30, 2025

Automate Multi-Step Workflows Across AWS, WooCommerce, and Salesforce

Modern enterprises rely on a complex web of business systems—cloud infrastructure, e-commerce platforms, and CRM tools—to run daily operations. But as these systems multiply, so does the friction: manual data transfers, repetitive tasks, and siloed workflows all sap productivity and slow decision-making...

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May 26, 2026

How Interpretos.ai Connects to Your Tools Securely (and Why It Matters)

As businesses adopt more SaaS platforms and cloud tools, the need for secure, seamless integration becomes critical. Interpretos is designed to bridge this gap—enabling users to interact with business systems...

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June 23, 2025

Conversational Salesforce: Manage Your Pipeline with Plain English

Salesforce is a leading CRM, but for many sales teams, working through its dashboards and data entry screens can take up valuable time. Imagine if you could manage your entire sales pipeline simply by having a conversation...

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June 19, 2025

The Conversational Future of Enterprise Software: Why Natural Language Interfaces Will Reshape Business Productivity

Explore how conversational AI is set to transform enterprise software, the strategic implications for business leaders, and actionable steps organizations can take to prepare for this shift...

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June 13, 2025

Introducing Interpretos: Talk to Your Business Systems with AI

Discover how Interpretos is revolutionizing the way businesses interact with their core systems through AI-powered conversational interfaces...

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Automate Multi-Step Workflows Across AWS, WooCommerce, and Salesforce

By Paul Holland | Interpretos | 2025-06-30

Introduction

Modern enterprises rely on a complex web of business systems—cloud infrastructure, e-commerce platforms, and CRM tools—to run daily operations. But as these systems multiply, so does the friction: manual data transfers, repetitive tasks, and siloed workflows all sap productivity and slow decision-making.

Interpretos solves this challenge with an enterprise-grade conversational AI platform that unifies your business systems. With Interpretos, users can automate multi-step workflows across AWS, WooCommerce, and Salesforce using plain English commands—no coding, no complex navigation, and no context-switching.


Why Multi-Step Workflow Automation Matters

  • Eliminate Manual Handoffs: Move data between platforms without copy-paste or error-prone exports.
  • Accelerate Decision-Making: Get real-time answers that reflect the latest data across all connected systems.
  • Boost Productivity: Free your team from repetitive admin so they can focus on high-value work.

How Interpretos Makes It Happen

1. Natural Language Commands

Users simply type or speak what they want to achieve. For example:

"Show me all WooCommerce orders over £100 from last month, then update Salesforce opportunities for those customers and start a new EC2 instance on AWS for order processing."

2. Save and Reuse Prompts

Frequently used workflows can be saved as prompts, allowing you to execute complex, multi-step automations with a single click—no need to retype or remember intricate commands.

3. Automatic Integration Orchestration

Interpretos identifies which systems are needed, securely connects via API, and coordinates the data flow—instantly.

4. Real-Time, Multi-System Data

Every answer and action is based on live data—no outdated exports or batch jobs.


Example Multi-Step Workflow

Scenario: A sales manager wants to launch a targeted campaign for high-value customers.

With Interpretos:

Query WooCommerce:

"List all customers who placed orders over £500 in Q2."

Sync to Salesforce:

"Update these customers' records in Salesforce and flag them as VIPs."

Trigger AWS Action:

"Start a dedicated EC2 instance to run the campaign's analytics workload."

This entire workflow can be saved as a reusable prompt, so the sales manager (or anyone on the team) can run it again with just one click.


Key Benefits

  • Unified Interface: One place to interact with all your core systems.
  • Rapid Onboarding: Connect via secure API endpoints—no specialist required.
  • Save & Reuse Prompts: Build a library of your most valuable automations for instant access.
  • Enterprise Compliance: ISO27001 and GDPR-aligned, with data encrypted in transit and at rest.
  • Customizable Workflows: Tailor commands and automations to fit your business needs.

Getting Started

Interpretos offers guided onboarding to help you connect AWS, WooCommerce, Salesforce, and more. Typical setup takes less than a week—no deep technical expertise required.

Ready to see how much time and effort you could save?

Sign up for the Interpretos beta and start automating your business today.

Interpretos: Talk to Your Business Systems. Automate. Integrate. Accelerate.

Join the Beta
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How Interpretos.ai Connects to Your Tools Securely (and Why It Matters)

By Paul Holland | Interpretos | 2026-05-26

As businesses adopt more SaaS platforms and cloud tools, the need for secure, seamless integration becomes critical. Interpretos is designed to bridge this gap—enabling users to interact with business systems like Salesforce, WooCommerce, AWS, and IBM Maximo using plain English commands. But with great power comes great responsibility: secure connectivity is at the heart of everything Interpretos does. Here's how it works—and why it matters for your organization.


Secure by Design: How Interpretos Connects

1. API-First, Permission-Respecting Integration

  • Interpretos connects to your business systems via secure API endpoints.
  • No specialist or exclusive partnerships: all integrations use standard, publicly documented APIs.
  • Organizations provide their own API connection details—no need for deep technical expertise.
  • Interpretos respects existing permissions and access controls set within your business systems.

2. Encrypted Data in Transit and at Rest

  • All communication between Interpretos and your tools uses HTTPS, ensuring data is encrypted in transit.
  • Data stored by Interpretos is encrypted at rest, leveraging the security protocols of leading hosting and database providers.

3. Minimal Data Footprint

  • Interpretos only accesses the data required to fulfill your specific query or workflow.
  • There is no broad, persistent data sync—queries are executed in real-time, reflecting the latest state of your systems.

4. Workgroup Separation and Role-Based Access

  • Each workgroup's data is stored separately, preventing cross-team data exposure.
  • Admins control membership, permissions, and which integrations are enabled for each workgroup.
  • Future enhancements include individual user logins for integrations and OAuth support for even stronger authentication.

5. Compliance and Audit

  • Interpretos is committed to enterprise-grade compliance, with ISO27001 and GDPR certifications.
  • Data storage is limited to US and UK regions, with GDPR-compliant transfers as needed.
  • Client APIs define exactly what data Interpretos can access, supporting strict governance and audit requirements.

Why Secure Connections Matter

Protecting Sensitive Business Data

  • Integrations often involve highly sensitive sales, financial, or operational data.
  • By enforcing encrypted connections, strict permissions, and workgroup isolation, Interpretos helps prevent unauthorized access and data leaks.

Maintaining Compliance

  • Regulatory requirements (GDPR, ISO27001) demand clear controls over data access, storage, and processing.
  • Interpretos' architecture and compliance posture help organizations meet these obligations with confidence.

Enabling Trust and Adoption

  • Users are more likely to embrace new automation tools when security is transparent and robust.
  • Interpretos' secure-by-default approach means IT and business leaders can focus on productivity, not risk.

Best Practices for Connecting Your Tools

  • Use Secure API Endpoints: Only connect systems via HTTPS endpoints.
  • Apply Principle of Least Privilege: Limit API key permissions to only the data and actions Interpretos needs.
  • Regularly Review Access: Update and revoke API keys as needed to maintain tight control.
  • Leverage Workgroup Controls: Assign admins and review integration settings for each team.

Conclusion

Interpretos is built to make enterprise integration simple, fast, and—most importantly—secure. By combining encrypted connections, granular permissions, and compliance-ready infrastructure, Interpretos empowers organizations to automate with confidence. Security isn't an afterthought—it's the foundation.

Ready to see how secure, conversational integration can transform your workflows?

Learn more at Interpretos.ai.

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Conversational Salesforce: Manage Your Pipeline with Plain English

By Paul Holland | Interpretos | 2025-06-23

Introduction

Salesforce is a leading CRM, but for many sales teams, working through its dashboards and data entry screens can take up valuable time. Imagine if you could manage your entire sales pipeline simply by having a conversation. With Interpretos, that's now possible. Our conversational AI platform lets you interact with Salesforce using plain English, making sales operations faster and easier.


The Challenge: Complexity Slows Sales

Sales teams depend on Salesforce to track leads, manage deals, and forecast revenue. But traditional interfaces often mean lots of clicks, menu searches, and manual updates. This can result in:

  • Wasted time searching for information
  • Delays in updating the pipeline and forecasts
  • Low adoption among sales reps
  • Incomplete or outdated CRM data

The Solution: Conversational Salesforce

Interpretos changes how you work with Salesforce. Instead of searching for reports or manually updating records, you just type or speak your request:

  • "Show all open opportunities closing this quarter."
  • "Update the stage of Acme Corp's deal to 'Negotiation'."
  • "List my top five leads by expected value."
  • "Add a new contact to GlobalTech with email jane.doe@globaltech.com."

Interpretos translates these natural language commands into real Salesforce actions, so your team can focus on selling, not on navigating software.


Key Benefits

1. Fast Insights

Get instant pipeline overviews, activity reports, and account summaries—no more waiting for dashboards or digging through menus.

2. Easy Updates

Change opportunity stages, add notes, or log calls just by describing what you want. Reps spend less time on admin and more time closing deals.

3. Lower Training Time

New team members can get started right away, using plain English instead of learning a complicated interface.

4. Improved Data Quality

When updates are easy, your CRM data stays accurate and complete—helping you forecast with confidence.


Real-World Commands

  • Pipeline Review: "Show me all deals in the negotiation stage over $50,000 closing next month."
  • Lead Management: "Create a new lead: John Smith, Acme Inc., john.smith@acme.com, interested in cloud services."
  • Activity Tracking: "List all calls logged this week for my accounts."
  • Forecasting: "What's my expected revenue for Q3?"

Why Conversational CRM?

The future of CRM is conversational. By connecting business intent directly to system actions, Interpretos helps your sales team move faster, respond in real time, and save hours each week.

Get Started

Ready to try Salesforce the conversational way? Join our beta at interpretos.ai and see how plain English can simplify your pipeline management.

Join the Beta
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Introducing Interpretos: Talk to Your Business Systems with AI

Interpretos is changing the way businesses interact with their core systems. Instead of navigating complex dashboards or juggling multiple apps, you can now manage, automate, and analyze your business operations using simple, conversational commands.


Why Interpretos?

Modern enterprises rely on a growing stack of tools—each with its own interface, logins, and workflows. This complexity slows teams down, increases errors, and wastes valuable time.

Interpretos solves this by letting you "talk to your business systems with AI." Using plain English, you can retrieve data, automate routine tasks, and generate reports across platforms like WooCommerce, Salesforce, AWS, and IBM Maximo—all from a single, unified workspace.


Key Benefits

  • No more page switching: Run queries and complete tasks without jumping between dashboards or browser tabs.
  • No complex interfaces: Skip the learning curve—just type (or say) what you need, and Interpretos handles the rest.
  • Multi-system power: Integrate and automate workflows across your most important business tools.
  • Enterprise-grade security: Interpretos respects your existing permissions and security protocols, ensuring data privacy and compliance.
  • Rapid setup: Connect your systems in minutes with minimal technical expertise.

Supported Integrations

Interpretos currently supports:

  • WooCommerce (e.g., check sales, inventory, or retrieve orders instantly)
  • Salesforce (e.g., manage leads, update pipelines, get account insights)
  • AWS (e.g., monitor resources, automate reporting)
  • IBM Maximo (e.g., asset and maintenance management)

We're continuously expanding our integration library—let us know which tools matter most to your team.


Use Cases

  • Instantly retrieve last month's WooCommerce orders over £100
  • List your best-selling products for the quarter
  • Get a summary of open sales opportunities from Salesforce
  • Automate multi-step workflows across AWS, WooCommerce, and Salesforce
  • Manage asset records in IBM Maximo with a single command

Join the Beta

We're inviting forward-thinking teams to join the Interpretos beta and help shape the future of enterprise automation.
Beta access is currently by sign-up only.

  • Try Interpretos free during the beta
  • Share feedback and influence new features
  • Be among the first to experience conversational enterprise integration
Sign up for the beta

Interpretos: Talk to Your Business Systems with AI.
Cut the complexity—focus on what matters.

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The Conversational Future of Enterprise Software: Why Natural Language Interfaces Will Reshape Business Productivity

By Paul Holland | Interpretos | 2025-06-18

Introduction

Enterprise software is at a crossroads. Despite decades of interface improvements, most business users still spend too much time navigating complex dashboards, switching between tabs, and translating business needs into system-specific commands. While digital transformation has brought unprecedented connectivity and data access, it's also introduced a new layer of operational friction: interface fragmentation.

At Interpretos, we believe the next leap in productivity won't come from more dashboards or incremental UI tweaks—it will come from making enterprise systems truly conversational. By enabling users to interact with business data and workflows using natural language, organizations can simplify complexity, accelerate decision-making, and empower every employee to unlock the full value of their software investments.

Below, we explore how conversational AI is set to transform enterprise software, the strategic implications for business leaders, and actionable steps organizations can take to prepare for this shift.


The Current State: Enterprise Software's Interface Crisis

Today's enterprise landscape is defined by "interface fragmentation." Sales teams juggle Salesforce dashboards; marketing teams sift through analytics platforms; operations teams monitor multiple systems. Each platform requires unique navigation logic and technical know-how.

Key pain points:

  • Productivity tax from constant context-switching.
  • Expertise barriers—only power users access full capabilities.
  • Lost time on basic data retrieval that should be instant.

Most business questions are straightforward, yet current interfaces often make answering them unnecessarily difficult.


The Conversational Revolution: Software That Speaks Business

Conversational AI marks a shift from interface-driven to intent-driven interaction. Instead of learning how to "find" information, users simply ask for what they need:

"Show me our top Q4 opportunities still in negotiation."

Benefits:

  • Reduces cognitive load: No translation layer between business intent and system action.
  • Democratizes data: Non-technical users gain direct access to insights.
  • Preserves context: Conversations flow across systems, maintaining business relevance.
  • Enables proactive intelligence: AI surfaces insights based on patterns, not just queries.

Conversational interfaces are poised to:

  • Make complex analysis accessible to all,
  • Maintain business context across workflows,
  • Anticipate needs and deliver insights proactively.

Real-World Transformation Scenarios

Sales Operations:

Friday pipeline reviews become real-time conversations:

"How's our Q4 pipeline?" → "Which deals need attention?" → "Schedule follow-ups for the top three."

No more manual report-building or context switching.

E-commerce Management:

Store managers move from dashboard monitoring to business dialogue:

"How did our holiday promotion perform?" surfaces sales, inventory, and customer feedback instantly.

IT Operations:

System monitoring shifts from reactive to conversational:

"What's causing the checkout slowdown?" triggers a cross-system analysis that would previously require manual investigation.

These scenarios are already possible with platforms like Interpretos.


Strategic Implications for Enterprise Leaders

Conversational AI isn't just a productivity tool; it's a workflow transformation. Early adopters gain competitive advantages in speed and data accessibility—but success requires more than just technology.

Critical considerations:

  • Start with high-friction, high-frequency use cases (e.g., sales reporting, customer service queries).
  • Focus on business outcomes, not features.
  • Treat conversational AI as a workflow change, not a feature add-on.
  • Prioritize security and compliance: With natural language access to sensitive data, robust permissions and audit trails are essential. Interpretos is built with enterprise-grade security (ISO27001, GDPR compliance) as a foundation.

Preparing for the Conversational Future

1. Audit Interface Pain Points:

Identify where teams lose time to system navigation and manual data retrieval.

2. Launch Pilot Programs:

Start with targeted implementations in high-impact areas.

3. Invest in Data Infrastructure:

Ensure APIs and data governance are in place for secure, reliable access.

4. Plan Change Management:

Prepare teams for new ways of working with data—training and support are key.

5. Demand Enterprise Security:

Choose platforms with proven compliance and suitable access controls.


Conclusion

The future of enterprise software isn't about better dashboards—it's about eliminating dashboards altogether. Conversational AI will redefine how organizations interact with business systems, making data and workflow access as simple as asking a question.

At Interpretos, we're building this future now. We invite business leaders to imagine a world where every employee can "talk to your business systems" and get instant, actionable answers. The question is no longer if this transformation will happen—but how quickly your organization can adapt.

Ready to start the conversation?

Learn more at Interpretos.
For media inquiries or to schedule a product demonstration, contact the Interpretos team via our website.

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